Business | The School of Visibility

To sell or not to sell?

Crazy times hey?

It’s never been clearer to me just how much the world needs people who can teach others about:

slowing down and connecting with their bodies
managing their emotions
working from home
thriving in a time of chaos and uncertainty
how to career transition with ease
teaching children – including class planning, teaching effectively for different learning approaches, and childhood development
stress management
spirituality and the deeper energetic reality of the universe
how to resourcefully and creatively build communities (even and especially during times of physical isolation – introverts step forward! This is our time 😉)
alternative health practices, nutrition, and/or building your immunity
empowerment; moving people from a place of victimhood to sovereign being
sustainable living
living in harmony; with the planet and with other people
tapping into creativity.

And so many more things.

In other words, this is a time of great opportunity for our … [Read More...]

Eliminate confusion and centre yourself before speaking up

If you’ve ever felt scattered, unfocused, confused about what to focus on, anxious or unsettled in your being, read on.

Last week we published an article that outlined the various techniques you might use to prepare yourself for an interview.

In that article I spoke about nadi shodhana – alternate nostril breathing.

I use this yogic technique all the time.

I use it when I’m feeling unfocused and uncertain about what I should prioritise in my work day.
I use it before being interviewed.
When I’m nervous about speaking up about a controversial topics – whether online or in person.
When I worked for other people I used to go into the toilet cubicle and take a few rounds of nadi shodhana before important meetings.
I use it when I’m feeling tired and have a webinar or workshop to run and need to refresh myself.

It’s a great technique … [Read More...]

The secret to interviewing like a pro

Recently I was preparing for an interview for the Telstra Women’s Business Awards (a prominent national business award in Australia). I’d been shortlisted and was being interviewed to become a finalist. In preparing for that conversation I noticed myself taking a number of actions that helped make the whole experience effortless and less stressful than it might otherwise be. After checking in to see whether it might be helpful to share those actions, you offered a resounding yes, so here they are!

The circumstances of the day were these:

I had not had a good night’s sleep the night before. My young son had woken multiple times and I didn’t feel well rested.
I’d been running a live workshop with the School of Visibility students for a number of hours from 8am in the morning, so I even more tired by then and my voice needed a rest.
I also

… [Read More...]

Staying safe as you become more visible online

Content notes:

This article is about online safety and staying safe as you grow your online presence. It references child pornography, trolls and threats to personal safety.
Please be aware that if you have a history of domestic or family violence, this post has not covered the type of safety considerations you need to take into account as you grow your online business. That will be covered in the future in a separate post.
And finally, if you have a history of trauma or PTSD there are other considerations to take into account when growing your visibility online. Again, these issues are not covered here but will be addressed in a future post.

Tim Ferriss wrote a piece recently about the downside of fame. For most people who feel some fear when they think about visibility, the article may confirm your greatest fears and reinforce a story you’re probably … [Read More...]

Blue ocean visibility

Before you read on, you should know that this article is part of a series on developing a visibility strategy. This is chapter 6 in that series.

Pick up all the chapters here.

A blue ocean strategy is a concept outlined in the book ‘Blue Ocean Strategy: How to Create Uncontested Market Place and Make the Competition Irrelevant’ by W. Chan Kim and Renee Mauborgne’.

In short it invites business owners to consider how to shift from operating in a red ocean (red oceans represent all the industries in existence today) to a blue ocean (blue oceans representing the unknown market place). The rationale being that when you operate in a blue ocean, you do things so differently to the people in your industry that you effectively eliminate competition entirely.

This is only going to become more and more important as it becomes easier and easier to build an online … [Read More...]