In order to be visible in the world and build awareness about your work, in an effective way it’s useful to know firstly, which type of brand you’re building; a personal, business or hybrid (personality driven) brand. Each type of brand builds awareness of itself in a slightly different way … [Read More...]
To develop and refine your visibility strategy, you’ll need to be able to answer these three questions:
- Are people aware of your business, brand or work?
- Do they perceive value in what you have to offer?
- Do they feel connected to your business, brand or work?
Today we’re focusing on … [Read More...]
To develop and refine your visibility strategy, you’ll need to be able to answer these three questions:
- Are people aware of your business, brand or work?
- Do they perceive value in what you have to offer?
- Do they feel connected to your business, brand or work?
Today we’re looking at … [Read More...]
Visibility is a core component in the success of every business. That doesn’t mean however, that every business owner relishes being visible.
That’s why I set out to develop a simple, repeatable process for creating and reviewing your visibility strategy.
I know you have many things to attend to in … [Read More...]
