We speak often inside the School of Visibility about honouring what we create. Many of us who have a strong creative streak in our bones – myself included – find ourselves creating and then moving on, creating and then moving on.

The more I unpacked old patriarchal conditioning (and all the systems that have been informed by it and flourished from it) and embraced Feminine practices and values, the less inclined I became to create and more on, create and move on.

That meant that:

• I became more grounded in my body and my environment
• I started thinking cyclically instead of in a linear manner
• I focused on honouring what I’d created, rather than being enamoured solely by the process of creation
• I stopped throwing things away – things I’d put time and love and thought into – and started finding new ways to appreciate and respect what had already been created/what was already in form
• I became enough. My work became enough
• I stopped striving for new and different and become content with the glory of what was right in front of me.

This radically changed the way I approached content marketing and my visibility strategy for the SOV (which in turn, eliminated the overwhelm I’d previously felt about trying to keep up/get it all done/do more).

I stopped treating content marketing like a very very very long marathon and started treating it as an ever deepening path to wisdom.

I stopped being afraid of repeating myself and started actively trying to repeat myself, in different ways, in different modalities.

I stopped an old consumerist habit of ignoring content that I’d created but which I was no longer really appreciating because it wasn’t shiny and new. (I started seeing the same behaviour in the way I approached the clothes in my wardrobe. And so, my physical closet and my digital closet were cleaned out and everything was given an appropriate place and the respect it deserved. Thank you for that, Marie Kondo.)

I changed the way I interacted with the online programs I had purchased. I stopped thinking of them as something to engage with, learn from, and then move on from. Instead, I saw them as integral aspects of my business. I incorporated my learning approach into my project management system – something I’m now sharing with my SOV students – and I started actively revisiting lessons I’d skimmed through or missed completely in the past. With some lessons I moved from learning to mastery, drawing more and more goodness from those lessons and properly honouring my investment and the investment of the person who’d created the program.

I saw the benefit of feeling into something that had been written, rather than just understanding it at an intellectual level. I consciously engaged in, and am continually bringing into the work we do at the SOV, a learning process which is multi-layered and multi-dimensional.

I came to understand that one piece of content is enough to last you a lifetime if you will engage with it through the fullness of your being.

I changed the student experience at the SOV. We moved into offering a cyclical learning experience where there’s sufficient space and time for people to learn deeply, to visit and revisit content and develop deeper and deeper levels of understanding, to integrate that properly, and then implement effectively.

I stopped telling myself that if I’d published something once, then I couldn’t republish it because that would be ‘bothering people’ or ‘boring them’ or ‘cheating’ (a notion that’s informed by the patriarchal capitalist notion that hard work is the only thing that produces something of value. A concept which, when you dive into Feminine practices and values, you realise is complete nonsense. As human beings we’ve been given a template for creation. We need only look at the reproduction of own species. In its highest form, it’s based on joy and pleasure).

In short, I let go of a very old and unhealthy way of being and became a completely new person. Then my visibility journey became one – not of hustling to get people to see me and my brand – but of allowing myself to be seen for the fullness of me. To let people know that this is the invitation of life itself; for you to show up, see the truth of yourself, and allow others to see that in you.