Before you read on, you should know that this article is part of a series on developing a visibility strategy. This is chapter 2 in the series. Pick up chapter 1 here.
This week we’re getting more operational with our investigations and confirming that you’re committed to realising your visibility intention.
Realising that intention involves a combination of visualising what you want to achieve and then committing the resources you have available to bring that to fruition. So, once you’ve established your intention, it’s important that you take some time to establish how much of your time, money, brain power, skills, and any other resources you have at your disposal, you’re willing to commit to realising this intention.
The specific question to ask yourself is;
What resources will I commit to ensure I realise my visibility intention?
Here are some examples of how you might quantify … [Read More...]