When you run your own business, you get a different sort of feedback than you do when you work for someone else. As an employee, your boss can be explicit about what’s expected of you and what’s not, and as long as you’re happy to operate within those boundaries, things are relatively smooth sailing.
As a business owner though, things are not quite as linear. Your feedback comes from your customers and clients IF you survey them regularly.
It also comes after a launch where people have either bought from you or they haven’t. You can definitely acquire some data from that experience, although how to interpret the data can be tricky.
And of course, you have indicators like how many people are subscribing and unsubscribing to your emails, or following you on socials, or visiting your website.
In between all of that is a lot of space which means … [Read More...] “If you want to grow your business, don’t do this”