visibility series


Part 3: Connection


Part 2: Value

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Awareness is (obviously) the most important aspect of your visibility strategy. If your visibility strategy doesn’t increase people’s awareness about you and/or your brand, there’s a problem.

Part 1: Awareness

Increasing people’s awareness about you is one thing, giving them a reason to stick around is something else entirely. The key is aligning your efforts with other people’s perception of value!

And now to the real gold; connection. When people feel connected to you and/or your brand, they advocate for you, they tell your friends, they buy from you. And that turns all your visibility efforts from useful to golden!

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Women, visibility and rage

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Visibility and concentration

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Sharing photos of yourself online

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