exhausted by the 'throw spaghetti at the wall and see what sticks' approach to marketing your business?

Surely there's a way to be visible that feels natural to you and that actually works?
wouldn't it be nice if you could comfortably ignore what everyone else is doing and just focus on your business and people? 

Plus, it's awful for your nervous system. It keeps you on a hamster wheel of content creation, always alert to the 'next big thing' and worried you might be missing out if you don't start dancing, lip synching, or recording yourself pointing and smiling, just like everyone else.

I hear you. It's exhausting and doesn't actually work.

Following what everyone else is doing is only going to get you so far.
Eventually you're going to have to find a way to be visible that works best for you.

Welcome to the Visibility Strategy Kit

A simple, easy to follow approach to creating and implementing a visibility strategy.

Sometimes you just need someone to take you step by step through the things you need to think about, and the decisions you need to make, without sitting through Zoom calls or joining another community.

The Visibility strategy kit is for people who like to get on with things without needing a lot of input from other people. 
It's for people who don't have time for a lot of meetings and/or aren't looking for personalised mentoring.
it's for people who don't need their hands held but are looking for support to corall their ideas into something clear, effective and sustainable.

The course is delivered in a private membership site with one lesson a day relating to the three core elements of visibility: awareness, value and connection.

Each lesson relates to one critical topic where you'll be invited to reflect, make decisions, and take any relevant action.

In this way, by dedicating just 20 minutes a day, you'll find yourself building your visibility strategy with ease. 

At the School of Visibility we believe in breaking down big tasks into very manageable bite sized pieces in order to achieve your goals without any stress or overwhelm. The Visibility Strategy Kit is informed by this ethos. 

What you'll get:

you don't need to jump on every new platform that pops up.

you don't have to be everywhere, all the time.

promoting your business doesn't have to take up your entire working week. 

YOU DON'T HAVE TO SHOW UP IN WAYS THAT FEEL WEIRD, RIDICULOUS OR UNNATURAL TO YOU.

Jumping on the hustle train isn't the only way to be seen by the people you're trying to reach.

Let's start by busting some visibility myths:

Ready to create a simple and easy to implement visibility strategy? 

Clarity

Confidence

A clear plan

Unique to you

Consistency

You'll be all set to take consistent steps around being seen and heard in the world.

You'll uncover a way to be visible that works specifically for you.

You'll have a clear plan for how you're going to show up in a way that feels natural to you. 

You'll know how to amplify your message in a way that's both time and resource effective.

You'll have greater confidence to step out and publicly share your work and ideas.

You'll walk away with:

  • The type of brand you're building
  • Your traffic sources
  • Time, resource and skills assessments of different visibility options you may be considering
  • Understanding how to assess value (and become alert to a very common mistake people make when assessing value)
  • Establishing alignment between your offerings and your community's needs
  • Overcoming messaging challenges and blocks
  • Creating brand consistency
  • Visibility and community development and more...

The topics covered in the kit include:

Once you've created the strategy, you'll be all set to implement it not just once, but seasonally throughout the life of your business.

the visibility strategy kit is comprehensive, easy to follow, and simple to execute on

PLUS... We have bonuses for you!

We like businesses that are designed in a holistic manner here at the School of Visibility. We know that the best businesses pay attention to both the external steps that need to be taken and the internal work that needs to be done.
Because of this, inside your strategy kit you'll find:
(i) step by step guidance around how to strategically think through the different aspects of how you're going to show up, speak up and promote your work,
(ii) worksheets, checklists and sample plans to pull together everything you've decided, AND
(iii) the bonuses listed below to help you uncover deeper wisdom and clear out any blocks or fears that arise. 

BONUS CLEARING EXERCISE: THE BENEFITS OF STAYING SMALL

This clearing exercise will help you clear out any limiting stories that keep you playing small and stop you from playing a bigger game. 

This clearing exercise will help you to identify internal warring parts that might be working against each other as you're trying to be more visible. 

BONUS CLEARING: reconciling separate
parts of you

BONUS MEDITATION: YOGA NIDRA FOR SIMPLICITY

This meditation will help to stabilise your nervous system, stop the swirling mind, and become steady so that clarity and focus are able to come to the fore in your business and life. 

Won't it be a relief to know that in just 45 days you'll have A CLEAR PLAN for how you're going to promote your work, connect with the people who are waiting to hear from you, and provide the kind of value that has them saying 'Yes!' to your next offering.

Having A REPEATABLE SYSTEM you can use over and over SAVES YOU TIME AND MONEY. It helps you to expand your business with ease and build your community purposefully.  

Best of all, you'll be supported to identify A FORM OF VISIBILITY THAT WORKS BEST FOR YOU. You don't have to do what everyone else is doing to expand your reach and impact. Your job is to work out what works best for you and to do more of that. The Visibility Strategy Kit will help you to identify that.

WHEN IT COMES TO VISIBILITY, Most people are either:
* trying too many things.
* mimicking strategies that will never be a good match for their natural way of being visible.
* Overwhelmed by all the options without a clear way to assess what will work best for them.

As a result they're unsure which path to take next and are unable to do the work needed to gain momentum in any one approach.

THAT'S WHERE A VISIBILITY STRATEGY BECOMES SUCH AN IMPORTANT AND USEFUL TOOL FOR YOU.

A 45 day, easy to follow, step by step DIY course that will teach you how to:
  • simplify your visibility approach, 
  • analyse your visibility options, 
  • decide what will work best for you, and
  • create a strategy that you'll actually implement
You'll gain lifetime access to the course and you'll learn an approach which you can use over and over again for the rest of your days in your business.

$149

Buy now

ready to be more consistent, confident, and effective in the way you promote your work and expand your reach?

Hi, I'm a visibility coach, feminist writer and entrepreneur. I'm an introverted mum of 2 who's an HSP (highly sensitive person - it's a sensory processing thing) and empath. I've lived with PTSD for many decades and after four years incapacitated with chronic fatigue I started working online in 2008. 

I founded the School of Visibility in 2016 after discovering that sooo many of my clients were excited about creating a business but terrified about anyone finding out about it.

I decided women needed a space to be encouraged to speak up, promote their work, and be more impactful in the world. 

I started my professional life as a lawyer and public policy advisor. My final role in government was as the strategic policy director of a whole of government project designed to improve the wellbeing of Aboriginal people's lives over a 20 year period.

I've also been a finalist in the Telstra Business Awards, interviewed by the ABC, Sky News, The Age, Australian Yoga Journal, and Sunday Life. 


That'd be me;
Samantha Nolan-Smith

who's behind the visibility strategy kit?

Amy, canada

"I love working through things quietly, in my own time, so the Visibility Strategy Kit has been perfect for me. You've given me the tools to work out what will actually work for me and my business."

Avery Ann

"Beard austin cardigan, hexagon fashion axe letterpress cornhole vice seitan franzen listicle. Sriracha craft beer pickled iPhone, irony."

Jordan Turner

"Small batch thundercats, raclette hashtag messenger bag 3 wolf moon fixie subway tile. Banjo vinyl keffiyeh next level sriracha master cleanse"

let's do this!

As you work to make your business more visible, information is important, but equally important is knowing:
  • how to interpret that information and apply it to your specific circumstances, 
  • how to prioritise the information and use it strategically, and
  • what to ignore with confidence. 

That's where the Visibility Strategy Kit comes in.


You'll learn how to think through the various aspects of visibility and develop an approach that works best for you. 

Clarity, Confidence and Consistency

What to expect

You prefer working in groups and like having a community around you to keep you engaged and accountable (if that's you, our signature program Women Speaking Up is the better option)

You already have a visibility system in place that you're happy with and which is yielding pleasing results

You're not looking for a DIY solution to addressing your visibility concerns and challenges. 

this is not for you if...

Are self directed and like a step by step approach to strategy development (making sure you've covered off everything you need to consider when it comes to expanding your reach and building your community) 

Want to make visibility a priority in your business but haven't been taking the action needed to turn that intention into a reality. 

Have been inconsistent with your visibility efforts or have been trying to do all the things and you're ready to make some clear decisions about moving forward in a way that is both effective and more easeful. 




this is for you if yoU... 

claire,
United kingdom

"Thank you! Your approach to visibility planning helped me to think through things I would have completely ignored or not even known to look at. I feel so much more confident about promoting my business now." 

Avery Ann

"Beard austin cardigan, hexagon fashion axe letterpress cornhole vice seitan franzen listicle. Sriracha craft beer pickled iPhone, irony."

Jordan Turner

"Small batch thundercats, raclette hashtag messenger bag 3 wolf moon fixie subway tile. Banjo vinyl keffiyeh next level sriracha master cleanse"

A 45 day, easy to follow, step by step DIY course that will teach you how to:
  • simplify your visibility approach, 
  • analyse your visibility options, 
  • decide what will work best for you, and
  • create a strategy that you'll actually implement
You'll gain lifetime access to the course and you'll learn an approach which you can use over and over again for the rest of your days in your business.

$149

Buy now

ready to be more consistent, confident, and effective in the way you promote your work and expand your reach?

What can I expect after working through the course?
A clear and well considered visibility strategy that's unique to you and your business. 
You will have learned a strategic planning approach that you can use now and for decades to come.
Your strategy will be both easy to understand and easy to implement meaning you'll have a road map to visibility which you'll actually use (as opposed to some strategic approaches which sit on shelves forgotten until your next planning session). 

What are the bonuses? 
There are three bonuses in the course all of which are aimed at supporting your inner world as you work through the creation of your strategy. They are:
  • a guided clearing exercise that clears out any fears around playing a bigger game (the kind of fears that keep you a small target and struggling to get enough people into your programs or taking up your services) 
  • a guided clearing exercise supporting you to reconcile any differing parts of yourself that would otherwise stop you from taking clear and focused action
  • a meditation to settle your nervous system and eliminate mental confusion and overwhelm. 

Have Questions?
I've got answers.

What format does the course come in? 
It's delivered via a membership site which you gain immediate access to upon enrolment. You'll have access to all 45 days so you can choose to work as quickly or as slowly as you wish. 

What is the price of the course? 
$149USD
 
What is your refund policy?
Because you gain immediate access to the entirety of the course, we don't offer refunds for the Visibility Strategy Kit. 

I've already learned a lot about how to be visible in business, I'm just not doing it. Will this help? 
Perhaps.
If the reason you're not taking action is because you're feeling uncertain about what to prioritise, overwhelmed by all the information that's out there, and conflicted about what to stop doing (or even whether to stop doing some things), then yes, this is the course for you. 
If you're not taking action because you have some core fears about being visible which need your attention, then either our Visibility Toolkit or our signature program Women Speaking Up will be a better option for you. 

Got more questions?
Send us an email at [email protected] or DM us @theschoolofvisibility on Instagram.

Prefer to work 1:1? 
We have offer a small number of 1 on 1 packages where you can combine the Visibility Strategy Kit with a series of 1:1 meetings with SOV founder Samantha Nolan-Smith. Email us at [email protected] for more information. 

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